Bet on the Book
Dare me to finish this book.
Pledge $10 to pre-order the hardcover of When Shit Goes Sideways. If it isn't on its way to you by November 1, 2028, I pay you back double.

Azaya Vega
Co-host of The Thrive Hive Show
Hardcover · Pre-order
Azaya Vega
Time left on the dare · November 1, 2028
The deal
Three steps. No way to lose.
- 1
You pledge $10 a book
That pre-orders a printed hardcover, which will sell for $29.99. Back one copy or up to 10 for the people you'd hand it to.
- 2
I write. You hold me to it.
I have until November 1, 2028. You'll get updates along the way, the good days and the sideways ones.
- 3
Either way, you win
The book ships by the deadline and your hardcover is already paid for. Or it doesn't, and I send you $20 for every book you pledged.

Why I'm putting money on myself
Everyone has the book that's "almost done." I don't want this one to be that.
So I'm handing you the leverage. Put $10 on the table, and I owe you double if I don't deliver. That's how sure I am that this book needs to exist, and how much I want you holding me to it.
— Azaya
About When Shit Goes Sideways
Knowing what you want is one thing. Building the capacity to create it, hold it, and expand it is another.
This book is about the part nobody puts on the vision board: what it actually takes to stay connected to yourself, your people and your life when things go sideways. Because they will.
Your pledge
How many books are you betting on?
One for you, and one for every person you'd hand it to.
- You pay today
- $10
- Hardcover price at launch
- $29.99
- You save
- $19.99
- If it hasn't shipped by November 1, 2028
- You get $20
Secure checkout by Stripe. A hardcover pre-order with a double-your-money-back guarantee. Terms
Questions
Is this a bet or an investment?
Neither, legally. "Bet on the Book" is the dare. What you're buying is a pre-order of the hardcover with a double-your-money-back guarantee.
What do I get?
One printed hardcover of When Shit Goes Sideways for every $10 you pledge, shipped to you by November 1, 2028. Shipping within the US is included. We'll ask for your address when the book is ready.
What if the book doesn't ship in time?
If your hardcover hasn't shipped by November 1, 2028, you get $20 for every book you pledged. We'll email you to confirm how you'd like to be paid.
Can I pledge for more than one copy?
Yes, up to 10 books ($100) per pledge. Great for gifts: every copy is $29.99 at launch.
What if I change my mind?
Email us any time before the book ships and we'll refund your pledge.
Will I hear how it's going?
Yes. Backers get progress updates by email: drafts, detours and the moment it goes to print.
The full guarantee, in plain language: pledge terms
Think I can do it?
Put $10 on it. Best case, you get the hardcover for a third of the price. Worst case, you get double your money back.
Pledge $10